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Friday, 23 August 2019

  Alcohol Awareness


Anheuser-Busch is the industry leader in promoting alcohol responsibility, with ads dating back to the early 1900s that carried the tagline “Budweiser Means Moderation.” For nearly three decades, the company and its wholesalers nationwide have invested $830 million in national advertising campaigns and community-based programs to promote responsible drinking; prevent underage drinking and drunk driving; and address college issues. In 2010, the company ranked first among beer companies for social responsibility in FORTUNE magazine's “World's Most Admired Companies.” Click on the links below for more information.

As the world’s leading brewer, we are committed to assuring our sponsorships, advertisements, packaging, promotions and other marketing communications are carried out responsibly. Anheuser-Busch and its wholesalers and agency partners all work in accordance with company and industry advertising and marketing guidelines, including:

Anheuser-Busch InBev Commercial Communications Code
Beer Institute (BI) Advertising and Marketing Code
Anheuser-Busch College Marketing Code


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